This award will go to the company that has introduced a new product or process, invention, idea or design that has made a significant contribution to the business. The judges will be interested in innovation that has improved an existing product or manufacturing process, but equally they would wish to hear about innovation that has led to the development of new products or services. They will also be interested in how innovation is handled within the culture of the company.

Entries should demonstrate the following:

• Background to your business / organization
• Details of your customer care policy
• Your achievements and successes
• The benefits